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Many new internet marketers that earn money online through adsense were banned due to invalid clicks or click fraud. So when does a click is considered invalid or fraud? The following section is an excerpt from the Google Adsense blog explaining what are invalid or click fraud.

Invalid clicks are clicks for which we decide not to charge our AdWords advertisers, since they may artificially drive up advertiser cost or publisher revenue. These include extraneous clicks without any value to the advertiser, such as the second click of a double-click. They also include many other types of clicks that we’ve determined aren’t motivated by genuine user interest.

“Invalid clicks” are often confused with “clicking on your own ads”. However, we’d like to stress that invalid clicks are generally any clicks that artificially inflate advertiser cost or publisher revenue, regardless of their source.

Click fraud is a subset of invalid clicks that are generated with malicious or fraudulent intent — in other words, clicks that are intended to drive up advertiser cost or publisher revenue artificially. Sources for these clicks include, but are not limited to:

• A publisher clicking on his own ads, or encouraging clicks on his ads
• Users or family members clicking to support the site / publisher
• Third-party programs with user incentives, such as paid-to-click services and click-exchanges
• Automated clicking tools, robots, or other deceptive software

The same principles above apply to ad impressions and conversions as well. Some sources of invalid impressions include, but are not limited to:

• Excessive page refreshes, generated either manually or automatically
• Third-party programs with user incentives, such as paid-to-surf or auto-surf programs
• Third-party programs for purchasing fixed amounts of traffic, e.g. “$10 for 1,000 page views”

To summarized the article any method that generates artificial traffic or clicks are not considered valid. What are the repercussions? They might ban your website without any warning.

For more information you may want to visit Google Adsense Program Policy.

More power to you.
Live life. The purpose of life is to be alive.

James

You may have come across with these headlines in your inbox wherein the package includes adsense templates websites, articles for your content, RSS feeds and some tools for your promotion. You might even say “wow a site specifically made for Adsense”. Well before purchasing, THINK again.

In short term, sites specifically Made For Adsense (MFA) can give you enough bucks but in long run you might be wasting your time and money. According to Google Adsense policy these kind of sites are strictly prohibited, and you might even get your adsense account blocked.

How do you spot if your site is MFA? If your site has the same content from other sites. It could be that your content was published in a Public Article Site where everyone else can use it or the content of your site are based on RSS feeds from other sites.

What if you can get away with the adsense team and still manage a couple of MFA sites? THINK again. If you are not to be banned by Google, there is a community based site that does not want MFA sites because it can lower the value of the clicks.

“AdsBlackList.com is a unique project designed to enable you to dramatically reduce the amount of MFA (made for ads) and LCPC (low cost per click) sites which appear through the use of PPC systems such as Google Adsense™, Yahoo Publisher Network™ and Chitika eMiniMalls™”

So you still want to make a MFA site? Its your choice, its your investment.

“Affiliate marketing is a business, don’t replace short term benefits for your long term goals.”